Fizică 2020 – Teste pentru admiterea în învăţământul superior medical
March 5, 2020
Sistemele senzoriale
May 28, 2020HEALTH CARE MARKETING University Course for 1st year students in “Carol Davila” University of Medicine and Pharmacy – Revised Edition
Autori: Purcărea Victor Lorin, Gheorghe Iuliana-Raluca, Vîrgolici Horia Marius, Gheorghe Consuela-Mădălina, Radu Andra-Victoria
Titlu: HEALTH CARE MARKETING University Course for 1st year students in “Carol Davila” University of Medicine and Pharmacy - Revised Edition
Apărut: Februarie 2020
Pagini: 106
ISBN: 978-606-011-087-3
Structura pe capitole:
1. THE HEALTH CONCEPT AND THE HEALTH SYSTEM
2. THE CONCEPT OF MARKETING IN HEALTH CARE SERVICES
3. THE CONCEPT OF HEALTH CARE SERVICES
4. HEALTH CARE MARKETING RESEARCH
5. POLICIES & STRATEGIES IN HEALTH CARE SERVICES
6. THE FUNDAMENTALS OF HEALTH CARE SOCIAL MARKETING
